Structured Data

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Structured Data is a protocol from Google to make web pages more understandable for Google.

Include in head

Structured data is of the type script type="application/ld+json"> and should be put in the head part of a page.



    <title>Party Coffee Cake</title>
    <script type="application/ld+json">
      "@context": "",
      "@type": "Recipe",
      "name": "Party Coffee Cake",
      "author": {
        "@type": "Person",
        "name": "Mary Stone"
      "datePublished": "2018-03-10",
      "description": "This coffee cake is awesome and perfect for parties.",
      "prepTime": "PT20M"
    <h2>Party coffee cake recipe</h2>
      <i>by Mary Stone, 2018-03-10</i>
      This coffee cake is awesome and perfect for parties.
      Preparation time: 20 minutes

See also