Advertising (Amazon)

Amazon offers sellers various ways to advertise (Seller Central » Hamburger menu » Advertising):

Name or menu link	Remarks
Campaign manager: Sponsored products Sponsored brands Sponsored display Sponsored TC	PPC/CPC product advertising - Similar to Google Ads
A+ Content manager	Amazon: "Use the A+ Content Manager to add rich content to the detail page that showcases your brand and educates customers about product features."
Vine	Payed reviews
Deals	Amazon: "Feature your products on the Amazon Deals page - one of the most visited pages on Amazon."
Vouchers	Create discount vouchers for Amazon Prime customers
Price discounts	A Price Discount is a time-bound campaign in which you can offer discounted prices on your products on a limited number of inventory items. Price Discounts for products with a validated reference price will appear with a strike-through price to customers
Prime Exclusive Discounts	As Price discounts, but probably for Prime users only
Manage promotions	Create and manage promotions, like a discount on all products, or discount when buying more products

See also