Bounce rate (online marketing)
Versie door Jeroen Strompf (overleg | bijdragen) op 28 sep 2016 om 10:42 (Nieuwe pagina aangemaakt met '<pre> As a rule of thumb, a bounce rate in the range of 26 to 40 percent is excellent. 41 to 55 percent is roughly average. 56 to 70 percent is higher than averag...')
As a rule of thumb, a bounce rate in the range of 26 to 40 percent is excellent. 41 to 55 percent is roughly average. 56 to 70 percent is higher than average, but may not be cause for alarm depending on the website. Anything over 70 percent is disappointing for everything outside of blogs, news, events, etc.